HOLI Labs

HOLI is a decentralized research protocol that turns real-world gyms into continuously running scientific laboratories to study how different forms of training affect the brain—especially through BDNF, a key molecule for neuroplasticity, cognition, and mental health. The project runs high-rigor, instrumented human studies inside the Holi GymLab (Berlin), where every workout is measured with sensors, biomarker tests, and cognitive assessments, and all anonymized data is published on-chain in real time. The $HOLI token is the coordination and governance layer of this ecosystem. It does not represent financial rights; instead, it enables access, staking, long-term alignment, and contribution recognition. Verified workouts generate micro-rewards via Proof-of-Workout, while licensing fees from external partners fund new research cohorts and permanently lock liquidity, reducing circulating supply without distributing revenue. Together, HOLI aims to build the world’s largest, continuously compounding dataset on exercise-induced brain adaptation. Each cohort increases the scientific asset, attracts new partners, and expands a global network of GymLabs—all governed openly and transparently through the tokenized protocol.